Follow your Different.™ Podcast Episodes
Find the courage to follow your different through these episodes.

411 The Prime Minister of Subscription: Tien Tzuo and The Art of Category Making
The business world rewards those bold enough to bet on seismic shifts; those who don’t just ride the wave, but fundamentally reshape the tide. In a fascinating conversation with Tien Tzuo, legendary founder of Zoura, we get a rare look into category design, entrepreneurial persistence, and the mindset required to rewire an entire industry, as…

410 Founders, Keepers: Rich Hagberg & Tien Tzuo on the Data-Backed Truth About Entrepreneurship
When it comes to startup success, few voices are as insightful as Rich Hagberg and Tien Tzuo. On this episode of “Christopher Lochhead: Follow Your Different,” these two innovators unveiled the complex tapestry of traits, behaviors, and pitfalls that define great founders. With decades of psychological research and hands-on experience in the tech ecosystem, they’ve…

409 Slow Dopamine: How To Build A Career That Lasts By Losing Yourself In The Work With Monroe Jones | Creator Capitalist Conversations
On this episode of Christopher Lochhead: Follow Your Different, in an unfiltered and deeply human conversation with Christopher Lochhead and Eddie Yoon on their Creator Capitalist Conversation, Monroe Jones traces his journey from the experimental studios of Alabama and Nashville to working alongside icons like U2, Stevie Nicks, and David Crosby. Through stories of uncertainty,…

408 Follow Your Exponentials: Ray Wang on the Coming Golden Age of AI
On this episode of Christopher Lochhead: Follow Your Different, we welcome back Ray Wang, principal analyst and CEO of Constellation Research, for a dynamic discussion on technology’s future. We explore the explosive rise of AI-native companies, the shifting global tech landscape, and the urgent need for U.S. manufacturing revitalization. Ray also highlights NVIDIA’s dominance in…

407 The Enduring Power of Positioning with Laura Ries (Part 2)
On this episode of Christopher Lochhead: Follow Your Different, we welcome back marketing leader and author Laura Ries for the conclusion of their two-part conversation. If you haven’t listened to part 1 or would like to remind yourself where we left off, you can check it out here for a quick recap (FYD 405). Laura…

406 The Give First Playbook: Brad Feld’s Tactics for Building a Legendary Life
If you’re fascinated by the intersection of deep human connection and legendary entrepreneurship, this episode of Christopher Lochhead: Follow Your Different with Brad Feld is a masterclass. Brad Feld, co-founder of Techstars and Foundry Group, unpacks the profound philosophy at the heart of his new book, “Give First: The Power of Mentorship,” offering both tactical…

405 The Enduring Power of Positioning with Laura Ries (Part 1)
On this episode of Christopher Lochhead: Follow Your Different, we sit down with marketing royalty Laura Ries, the daughter of Al Ries and Chairwoman of RIES, to unpack what makes for truly powerful brand building. The discussion, sparked by American Eagle’s controversial Sydney Sweeney campaign, offers a masterclass in cutting through the noise and making…

404 Is Agentic AI the End of SaaS as We Know It? | DisrupTV
In a special episode from the DisrupTV studios, marketing visionaries Christopher Lochhead, Ray Wang, Vala Afshar, and guest Sunil Karkera dive deep into the themes of Christopher Lochhead’s latest book, The Existing Market Trap. The conversation is a masterclass in modern marketing strategy, category design, and the seismic impact of artificial intelligence (AI) on business. If…

403 Closing the Execution Gap: Chris Happ on Vibe Creating and the Future of Business
On this episode of Christopher Lochhead: Follow Your Different, we sit down with Chris Happ, co-founder and CEO of Virtuous AI, to discuss the urgent need for businesses to embrace AI. We explore how companies have a narrow two-year window to integrate AI deeply or risk being left behind. Chris shares real-world insights on closing…

402 Why Your Identity Is A Choice (Not A Label) with “IRON” Mike Steadman
On this episode of Follow Your Different, Christopher Lochhead welcomes “IRON” Mike Steadman, a former Marine officer, national boxing champion, and entrepreneur into another installment of Creator Capitalist Conversations. Together, they explore Mike’s inspiring journey from military service to empowering Black veteran entrepreneurs. The conversation highlights the importance of identity, resilience, and mindset in overcoming…
Quotes
“This is a great podcast for those who want to be on a constant learning adventure”
- iTunes Reviewer
“The only podcast I listen to. I don’t have time to listen to podcasts, but I make the time to listen to this one”
- iTunes Reviewer
“So, so good!!! By far my favorite podcast – really enjoy the straightforward, no BS conversations”
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“#1 Podcast for a reason”
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“This is not your average self help podcast”
- iTunes Reviewer
“Quite frankly, unlike any other podcast”
- iTunes Reviewer
"Real conversations with no bullshit - the guests get driven away from their standard form responses, and irreverence is valued"
- Podcast Listener
"I listen during my commute. I feel like I learn something new every conversation and I feel energized and empowered to tackle the small and big challenges. "
- Podcast Listener
"There is an authenticity to Christopher's approach that I respect, in addition to the breadth of the subject matter. Also a huge fan of his 2 books. "
- Podcast Listener
"The people that “get it” today are doing things in an authentic manner. They realize that no one wants the over produced glitzy BS and instead they just want to learn. I listen to this podcast because it cuts through the noise and provides incredible insight on how to build a legendary company / career - and it’s coming from folks that have done it, not just talked about it. "
- Podcast Listener
"Good people, good conversations, fun and insightful"
- Podcast Listener
"I love Christopher and TOTALLY relate to how his heart and brain work - just like mine! - and I feel a greater invitation to be more ME - as I am-take it or leave it. Every single guest arrives authentic and beyond inspiring and OMG I LAUGH LAUGH LAUGH! I keep buying all their books! Love you Christopher and love that you share your REAL YOU with all of us and invite us all to do the same!"
- Podcast Listener
"I like being exposed to people and thoughts that I wouldn’t normally get to listen and learn from in the general day to day of life and business”
- Podcast Listener
"It is like being a fly on the wall in a high level conversation and there are great insights from people with proven legendary results "
- Podcast Listener
“Christopher Lochhead is the Joe Rogan of Business”
- Jon Bergoff, CEO, Flourishing Leadership Institute
"Off-putting to some"
- The Economist
"Christopher Lochhead is a human exclamation point"
- Fast Company Magazine
"Christopher Lochhead is one of the best minds in marketing"
- The Marketing Journal
“Christopher Lochhead is an exploding star – a quasar across the sky."
- Bill Walton, NBA Hall of Fame Legend
"That was— and I bullshit you not— the most fun interview I have ever had”
- Abby Ellin, Bestselling Author of “Duped” & New York Times Contributor