084 Creating a Category? Do NOT listen to customers

Friday 26th June 2026

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"Real conversations with no bullshit - the guests get driven away from their standard form responses, and irreverence is valued"
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"There is an authenticity to Christopher's approach that I respect, in addition to the breadth of the subject matter. Also a huge fan of his 2 books. "
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"The people that “get it” today are doing things in an authentic manner. They realize that no one wants the over produced glitzy BS and instead they just want to learn. I listen to this podcast because it cuts through the noise and provides incredible insight on how to build a legendary company / career - and it’s coming from folks that have done it, not just talked about it. "
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"I love Christopher and TOTALLY relate to how his heart and brain work - just like mine! - and I feel a greater invitation to be more ME - as I am-take it or leave it. Every single guest arrives authentic and beyond inspiring and OMG I LAUGH LAUGH LAUGH! I keep buying all their books! Love you Christopher and love that you share your REAL YOU with all of us and invite us all to do the same!"
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- The Economist

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- Fast Company Magazine

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- The Marketing Journal

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- Bill Walton, NBA Hall of Fame Legend

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084 Creating a Category? Do NOT listen to customers

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Latest Episodes

437 What’s Going To Happen In Tech Next with Ray Wang

436 A 25-year-old is now worth more than SpaceX’s COO | The Pirate Street Journal

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Latest Episodes

215 The Asset AI Can’t Steal with Gina Bianchini of Mighty Networks

437 What’s Going To Happen In Tech Next with Ray Wang

436 A 25-year-old is now worth more than SpaceX’s COO | The Pirate Street Journal

214 What AI Says About the Future of AI

435 The Fatherhood 2.0 Trap | Creator Capitalist Conversations