017 Shitty Marketing: Why Abbreviations & Acronyms Kill Brands

Wednesday 17th December 2025

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"There is an authenticity to Christopher's approach that I respect, in addition to the breadth of the subject matter. Also a huge fan of his 2 books. "
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"The people that “get it” today are doing things in an authentic manner. They realize that no one wants the over produced glitzy BS and instead they just want to learn. I listen to this podcast because it cuts through the noise and provides incredible insight on how to build a legendary company / career - and it’s coming from folks that have done it, not just talked about it. "
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"Off-putting to some"
- The Economist

"Christopher Lochhead is a human exclamation point"
- Fast Company Magazine

"Christopher Lochhead is one of the best minds in marketing"
- The Marketing Journal

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- Bill Walton, NBA Hall of Fame Legend

Latest Episodes

417 How Joe Pine Built A Business Around His Intellectual Capital

416 The Rise of the Creator Capitalist with Christopher Lochhead | The Podcast Interview Marketing Show

415 Out Of The Existing Market Trap with Christopher Lochhead

414 The AI Future with John Donovan of AT&T, the Man who launched the iPhone

413 How to Future-Proof the Next Generation with Ted Dintersmith

412 Fighting In Gaza & Lebanon: Through an IDF Tank Commander’s Eyes with Benaya Cherlow

Listen via these channels

017 Shitty Marketing: Why Abbreviations & Acronyms Kill Brands

Quotes

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Latest Episodes

417 How Joe Pine Built A Business Around His Intellectual Capital

416 The Rise of the Creator Capitalist with Christopher Lochhead | The Podcast Interview Marketing Show

415 Out Of The Existing Market Trap with Christopher Lochhead

414 The AI Future with John Donovan of AT&T, the Man who launched the iPhone

413 How to Future-Proof the Next Generation with Ted Dintersmith

412 Fighting In Gaza & Lebanon: Through an IDF Tank Commander’s Eyes with Benaya Cherlow

Listen via these channels

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Latest Episodes

417 How Joe Pine Built A Business Around His Intellectual Capital

416 The Rise of the Creator Capitalist with Christopher Lochhead | The Podcast Interview Marketing Show

415 Out Of The Existing Market Trap with Christopher Lochhead

414 The AI Future with John Donovan of AT&T, the Man who launched the iPhone

413 How to Future-Proof the Next Generation with Ted Dintersmith